Jess Belfry

Jess Belfry

Entrepreneur & Co-Founder of Rooted In Savannah

Jess Belfry took the entrepreneurial leap in 2012 and has been successfully producing creative solutions for a variety of industries ever since. Moving from Wisconsin to Savannah in 2011, Jess started her first business, a retail shop focused on botanical solutions to hair and skincare in 2012. In 2016, Jess founded Savannah’s first and only certified sustainable salon, Hustle and Blow Dry Bar. Selling Hustle and Blow in 2019, she was proud to discover her vision to bring sustainability to the local beauty industry was recognized as the 2020 Face of Sustainability by South Magazine.

After a successful career in the beauty industry, Jess switched gears by acquiring a storage facility and began building her residential investment portfolio, which now ‘houses’ (excuse the pun!) 5 rental properties, both short-term and long-term. In 2023, Jess co-founded a consulting company with her business partner, Dr. Valerie Reynolds. The minority-owned business caters to micro to small businesses and startups. The purpose of Rooted in Savannah is to provide a team approach to developing long-term, sustainable solutions for business owners. Jess specializes in establishing and growing brand presence, financial projections, budget and goal setting, time management and team building.

In her free time, Jess enjoys engaging with the community through acts of service and spending time with her 15 and 23 year old sons. If you don’t see Jess at a local networking event, it’s likely because she is traveling. Jess believes that travel keeps her grounded, reminding her what a small place she actually occupies in the world.

Unzipped: The Future of Fashion Exposed

Main Stage / Ballroom

In the ever-shifting world of fashion, a multitude of forces are shaping the industry’s trajectory. The panel discussion on “Fashion Futures” brings together thought leaders, industry experts, and visionaries to dissect the key challenges and opportunities currently defining the fashion landscape. The global geopolitical market, in a state of flux, is creating an environment of […]

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Women in Breakout Roles

Main Stage / Ballroom

In the contemporary landscape, women are increasingly stepping into pivotal roles that redefine industries, challenge stereotypes, and inspire change. The panel discussion on “Breaking Boundaries” brings together accomplished women from diverse fields to share their journeys, insights, and strategies for success in breakout roles. Panelists, representing fields ranging from construction and sports to the arts […]

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